Inspiration: TED Talks - Simon Sinek 'How Great Leaders Inspire Action'

What I've always believed to be the crux of all successful products - by observing human behavior and creating a culture and a platform for people to use or express themselves. This is the only way to create not only something that is successful, but something resonates and won't just be a flash in the pan. This isn't a secret, most successful CEO's have been extraordinarily overt about how they've succeeded - steal ideas, get there first, develop a product that is accessible and easy for your average consumer to use, but most of all create a culture, not just a product. This is true for art as much as it is for 'products'. Take Facebook, Apple products and Youtube, everything thats super successful. They're not successful because they are trendy,  but rather, because its a platform to allow people to control how others connect and percieve their own idea of "trendiness"... with ease. That's good entrepreneurship.